Whose Olympic uniform is the most beautiful? Olympic clothes: What will athletes wear in Rio? Uniforms of Olympians from different countries in Rio.

Preparations for the 2016 Olympic Games are being carried out on all fronts. In addition to sports forecasts and technical issues - the lack of preparedness of stadiums and hotels in Rio de Janeiro has already outraged Tina Kandelaki - there is also an aesthetic aspect. Today in Paris the presentation of the Olympic uniform of the French team took place; shortly before this, the athletes’ equipment was presented in Italy, the USA, Canada and Russia.

HELLO.RU talks about the most interesting uniforms of the future Olympics from different countries - from Russian patriotic T-shirts to South Korean antiviral pants.

1. Australia

Australia 2016 Olympic uniform
Mint blazers, silk gold scarves, snow-white shorts and skirts - all this would perfectly set off the tan of Australian flight attendants. Seeing a similar set on the athletes of the Olympic team, you see, is quite unusual. The author of the original uniform of the kangaroo national team was the Australian company Sportscraft, and the white rag boots were made by the Americans - Tom's. Its presentation matched the uniform: the athletes - cyclist Kaarl McCulloch, rugby player Ed Jenkin and others - posed in their freshly sewn suits right on the beach , on the shores of the Tasman Sea, and they were accompanied by hot Brazilian women.

2. USA

Team America's uniform, designed by Ralph Lauren for the 2014 Winter Olympics, sparked outrage. New York Magazine, for example, devoted an entire post to the colorful costumes of American athletes. “This knitted chaos would look more at home at a themed pajama party than at the real Olympic Games,” the journalists wrote. Ralph Lauren was not offended by the criticism, but took it into account, starting everything from scratch. Moreover, in the literal sense: the American uniform came out impeccably snow-white, diluted only by small “patriotic” splashes of blue and red. Considering the team’s consistent success at past Olympics, this year’s “white canvas” is quite capable of acting as a backdrop for shining medals.

The uniform of US athletes in 2014 was too provocative - even the Americans themselves thought so

3. France

If Olympic medals were awarded for style, Team France would undoubtedly hit the jackpot. For the last two years, the French brand Lacoste has been responsible for the images of athletes, which does not prioritize only convenience. Even in this seemingly far-from-fashion sphere, the French assert their status as one of the most stylish nations in the world.

The French will go to the Rio Olympics in uniforms made in the colors of the national flag: blue, white and red. What makes the sets practical are their functional units - cotton sweatshirts, rain-resistant ponchos, windproof trench coats. And tapered cropped trousers and snow-white shoes, as is the trend this summer, are meant to remind you of your home.

The idea was to create something chic that reflected the spirit of the Lacoste house, founded by legendary tennis player René Lacoste. “We managed to do this very accurately,” says the creative director of the brand.

By the way, the team’s successes along this path were also noted in Sochi in 2014, where the athletes went in classic gray coats, cinched with a belt, and light, cropped down jackets.

French Olympic team uniform for the 2014 Winter Games

4. Russia

Svetlana Khorkina, Alexey Nemov and Tatyana Navka in the 2016 Olympic uniform

The Russian national team, although it follows global fashion trends - for example, patriotically dresses in the colors of its native flag - still tries to create its own. This year, for example, our athletes decided to bring the Cyrillic alphabet to the masses: their jerseys, sweatshirts and T-shirts are proudly decorated with the word “Russia”.

The uniform for the national team of our country was traditionally created by the BOSCO company, which has been working in this direction for 15 years. When working on the form, the creators relied on the concept of Russian avant-garde artists - Kazimir Malevich, Wassily Kandinsky and others. Each set of equipment included 48 items, including T-shirts with the image and symbols of the sport for each athlete.

The Russian avant-garde is one of the brightest pages in the history of our art. But the most important thing is that this is precisely the avant-garde. In this form, our team simply cannot be left behind,

The head of the Russian Olympic Committee, Alexander Zhukov, noted.

5. Canada

Team Canada uniform for the 2016 Olympics The uniform for the Canadian national team this year was presented by the design duo Dsquared2. Windbreakers with the same maple leaf, sweatshirts and pants with a comfortable elastic band - the creators relied on simplicity and functionalism. The designers themselves, however, do not recognize the excessive asceticism of the costumes, describing their work in these words: “This is an innovative mixture of two different worlds: fashion and sports.” No matter how you look at it, the official lookbook does not convey the innovative motives of the collection, all that remains is to see the Canadians in action.

6. Italy

Olympic uniform of the Italian national team Maestro Giorgio Armani continues to collaborate with the Italian National Olympic Committee as official outfitter. This year, the designer invited athletes to dress in waterproof jackets with long sleeves (after all, it’s winter in Brazil in the summer!), Bermuda pants, shorts and classic polo shirts with the beautiful slogan Fratelli d'Itali ("Brothers of Italy"). He held a presentation of the collection in in his usual format - by staging a fashion show in Milan.

The show of the new uniform took place in Milan

7. UK

New UK team kit from designer Stella McCartney Stella McCartney, who has traditionally joined forces with Adidas, is once again responsible for the spectacular appearance of the British at the 2016 Olympics this year. At the official presentation of the uniform, it was noted that the new clothes are 10 percent lighter and thinner than they were at the games in London. Practical Englishmen relied on convenience.

“I want to benefit the athletes, but at the same time I want to please the nation,” McCartney commented on the collection.

Symbols so dear to the British heart are responsible for the pleasure: the English rose, the Scottish thistle, the Welsh leek and, of course, the Union Jack. National insignia adorned trousers, T-shirts, sweatshirts and leggings.



8. South Korea

South Korea national team uniform While all countries were preoccupied with the aesthetic side of the issue, South Korea set itself completely different goals. The country's government is seriously concerned about the spread of the Zika virus across the southern hemisphere of the world - in Brazil the epidemic has been raging for a long time, in South Korea the first cases of infection occurred relatively recently. In this regard, the creation of the Olympic uniform was not entrusted to a fashion brand, but to a whole team of chemists and doctors. As a result, all the sewn items turned out to be closed - no T-shirts or shorts. Plus, clothes and hats were treated with chemical mosquito repellents; these are the insects that carry the infection.

The South Korean national team uniform is the safest and most technologically advanced

We talk about the most interesting Olympic uniforms from different countries - from Russian patriotic T-shirts to South Korean antiviral pants.

1. Australia

Australia 2016 Olympic uniform


Mint blazers, silk gold scarves, snow-white shorts and skirts - all this would perfectly set off the tan of Australian flight attendants. Seeing a similar set on the athletes of the Olympic team, you see, is quite unusual. The author of the original uniform of the kangaroo national team was the Australian company Sportscraft, and the white rag boots were made by the Americans - Tom's. Its presentation matched the uniform: the athletes - cyclist Kaarl McCulloch, rugby player Ed Jenkin and others - posed in their freshly sewn suits right on the beach , on the shores of the Tasman Sea, and they were accompanied by hot Brazilian women.


2. USA



Team America's uniform, designed by Ralph Lauren for the 2014 Winter Olympics, sparked outrage. New York Magazine, for example, devoted an entire post to the colorful costumes of American athletes. “This knitted chaos would look more at home at a themed pajama party than at the real Olympic Games,” the journalists wrote. Ralph Lauren was not offended by the criticism, but took it into account, starting everything from scratch. Moreover, in the literal sense: the American uniform came out impeccably snow-white, diluted only by small “patriotic” splashes of blue and red. Considering the team’s consistent success at past Olympics, this year’s “white canvas” is quite capable of acting as a backdrop for shining medals.


The uniform of US athletes in 2014 was too provocative - even the Americans themselves thought so

3. France




If Olympic medals were awarded for style, Team France would undoubtedly hit the jackpot. For the last two years, the French brand Lacoste has been responsible for the images of athletes, which does not prioritize only convenience. Even in this seemingly far-from-fashion sphere, the French assert their status as one of the most stylish nations in the world.

The French will go to the Rio Olympics in uniforms made in the colors of the national flag: blue, white and red. What makes the sets practical are their functional units - cotton sweatshirts, rain-resistant ponchos, windproof trench coats. And tapered cropped trousers and snow-white shoes, as is the trend this summer, are meant to remind you of your home.

The idea was to create something chic that reflected the spirit of the Lacoste house, founded by legendary tennis player René Lacoste. “We managed to do this very accurately,” says the creative director of the brand.

By the way, the team’s successes along this path were also noted in Sochi in 2014, where the athletes went in classic gray coats, cinched with a belt, and light, cropped down jackets.


French Olympic team uniform for the 2014 Winter Games

4. Russia


Svetlana Khorkina, Alexey Nemov and Tatyana Navka in the 2016 Olympic uniform

The Russian national team, although it follows global fashion trends - for example, patriotically dresses in the colors of its native flag - still tries to create its own. This year, for example, our athletes decided to bring the Cyrillic alphabet to the masses: their jerseys, sweatshirts and T-shirts are proudly decorated with the word “Russia”.

The uniform for the national team of our country was traditionally created by the BOSCO company, which has been working in this direction for 15 years. When working on the form, the creators relied on the concept of Russian avant-garde artists - Kazimir Malevich, Wassily Kandinsky and others. Each set of equipment included 48 items, including T-shirts with the image and symbols of the sport for each athlete.

The Russian avant-garde is one of the brightest pages in the history of our art. But the most important thing is that this is precisely the avant-garde. In this form, our team simply cannot be left behind,

The head of the Russian Olympic Committee, Alexander Zhukov, noted.


5. Canada


Team Canada uniform for the 2016 Olympics The uniform for the Canadian national team this year was presented by the design duo Dsquared2. Windbreakers with the same maple leaf, sweatshirts and pants with a comfortable elastic band - the creators relied on simplicity and functionalism. The designers themselves, however, do not recognize the excessive asceticism of the costumes, describing their work in these words: “This is an innovative mixture of two different worlds: fashion and sports.” No matter how you look at it, the official lookbook does not convey the innovative motives of the collection, all that remains is to see the Canadians in action.

6. Italy


Olympic uniform of the Italian national team Maestro Giorgio Armani continues to collaborate with the Italian National Olympic Committee as official outfitter. This year, the designer invited athletes to dress in waterproof jackets with long sleeves (after all, it’s winter in Brazil in the summer!), Bermuda pants, shorts and classic polo shirts with the beautiful slogan Fratelli d'Itali ("Brothers of Italy"). He held a presentation of the collection in in his usual format - by staging a fashion show in Milan.

The show of the new uniform took place in Milan


7. UK


New UK team kit from designer Stella McCartney Stella McCartney, who has traditionally joined forces with Adidas, is once again responsible for the spectacular appearance of the British at the 2016 Olympics this year. At the official presentation of the uniform, it was noted that the new clothes are 10 percent lighter and thinner than they were at the games in London. Practical Englishmen relied on convenience.

“I want to benefit the athletes, but at the same time I want to please the nation,” McCartney commented on the collection.

Symbols so dear to the British heart are responsible for the pleasure: the English rose, the Scottish thistle, the Welsh leek and, of course, the Union Jack. National insignia adorned trousers, T-shirts, sweatshirts and leggings.


8. South Korea


South Korea national team uniform While all countries were preoccupied with the aesthetic side of the issue, South Korea set itself completely different goals. The country's government is seriously concerned about the spread of the Zika virus across the southern hemisphere of the world - in Brazil the epidemic has been raging for a long time, in South Korea the first cases of infection occurred relatively recently. In this regard, the creation of the Olympic uniform was not entrusted to a fashion brand, but to a whole team of chemists and doctors. As a result, all the sewn items turned out to be closed - no T-shirts or shorts. Plus, clothes and hats were treated with chemical mosquito repellents; these are the insects that carry the infection.


The South Korean national team uniform is the safest and most technologically advanced

The most resourceful, it seems, were the designers of the Bosco company, which since 2002 has been responsible for the appearance of the Russian Olympic and Paralympic teams. In 2016, the presentation of the uniform resulted in another scandal surrounding the Russian Olympic team: the ceremonial version turned out to be too similar to the uniform of the Ukrainians at the 2008 Games in Beijing. This is not the first such incident for Bosco - when in 2012 the company developed Olympic equipment for the Ukrainians and Russians, the patterns on the uniforms of both teams were so similar that without close examination they could only be distinguished by color.

The coincidences don’t end there: the ceremonial uniform of the South Korean team also resembles the Russian one. The Koreans are unlikely to be called the most stylish team of the year, but they will certainly be one of the most technologically advanced. Local designers have come up with a way to protect athletes from the Zika virus (an Aedes mosquito-borne virus that broke out in Brazil a year ago) by impregnating the fabric of their uniforms with a mosquito repellent. The Russians decided to protect themselves from the virus differently: according to the head of Rospotrebnadzor Anna Popova, for this purpose they lengthened the sleeves of athletes’ clothing.

In Australia, the issue of the well-being of members of the national team was also taken seriously. Back in the spring, a local pharmaceutical company announced the creation of condoms that prevent the spread of the Zika virus, which is also sexually transmitted, and promised to supply its athletes with them. The Australians took a simpler approach to the design of the uniform: shoes for the Olympians were provided by the democratic American brand Tom’s, and the clothing was developed by the local sports brand Sportscraft.

The uniform that the Australian team will compete in at the 2016 Olympics. Photo: Peter Parkes/AFP/East News

Not all countries immediately adopted their team uniform. In Iran, it had to be hastily remade: the first version of the costumes of Iranian Olympians was compared by residents of the country to the classic orange and blue eraser. The design seemed so bad to Iranians that one of the most popular jokes was about ISIS taking responsibility for its design. The design was changed, but the current version does not arouse enthusiasm among the country's residents either - now it is compared to a clown suit or pizza, but nothing can be changed. Heated debate over the Olympic uniform also erupted in Georgia, where more than 7 thousand residents of the country signed an online petition against the adopted design. In their opinion, it is more suitable for a folklore ensemble than for athletes in competitions.

The presentation of American uniforms from Ralph Lauren caused excitement in the RuNet. The reason was T-shirts made in national colors - red, blue and white. The stripes, repeating the sequence of colors on the Russian flag, have become the basis for the most daring assumptions. Some hope that this is how the designer secretly expressed support for Russia; others joke that the medals of American athletes will count toward the Russian team, which has been depleted due to a doping scandal.

FashionUnited | 08/01/2016

Fashion and sports companies that provide uniforms for teams at the Olympic Games always benefit: they receive increased attention, including from the press. On the eve of the Rio Olympics, numerous images of clothing worn by athletes from around the world were published. Below we have collected the most striking Olympic images created by the most famous fashion brands - Christian Louboutin, Stella McCartney, Ralph Lauren, Lacoste and H&M.

Christian Louboutin for Cuba

Cuba is in fashion, and not just as a tourist destination. And this makes the island even more attractive to sponsors. Cuban athletes are likely to be the most glamorous at the Olympics. In collaboration with the French online store SportyHenri.com, designer Christian Louboutin himself dressed and shod the Cuban national team in a good sense of the word. Together they provided equipment for special occasions. Non-standard models became a big challenge for Louboutin - in particular, the foot size of wrestler Mijain Lopez Nunez - 51.5.

H&M for the Swedish Olympic and Paralympic teams

Swedish athletes will once again wear H&M suits at the Olympics in Brazil. In 2013, the retailer signed a four-year contract with the Swedish Olympic Committee, according to which H&M provides clothes for Swedes not only at the opening and closing ceremonies of the Games, but also during training and while relaxing in the Olympic Village.

The H&M brand has already published the first images from its new sports collection For Every Victory, created in collaboration with the Swedish Olympic team. This line was launched on July 21st. The face of the line was transgender woman Caitlyn Jenner, former Olympic decathlon champion Bruce Jenner.

Stella McCartney X Adidas: clothing for the British Olympic team

Stella McCartney is also no stranger to designing Olympic clothing. Two years ago, the British fashion designer already dressed English athletes as part of a collaboration with Adidas. In total, about 590 products were created for 900 Olympians.

Polo Ralph Lauren: uniform for US Olympic and Paralympic athletes

As in 2012, the designer brand Ralph Lauren presented clothing for American participants in the Olympic Games. The costumes are made in the colors of the national flag - dark blue, red and white. Athletes will wear this uniform at the closing ceremony of the Olympics.

Lacoste for the French team

The French national team will appear in Rio wearing sportswear and shoes from Lacoste. The brand's signature polo shirts are also present in this collection. The French will be dressed in Lacoste suits at the opening and closing of the Games, as part of the awards ceremonies and while in the Olympic Village.

SuitSupply and Asics for Dutch athletes

The Asics brand has prepared new clothing for Dutch athletes. The costumes are designed for both the Olympic and Paralympic teams.

The Olympic collection is a mix of recognizable elements - “the symbols of Rio and the DNA of Asics are combined,” Asics says. The collection even includes bikinis, swimsuits and bath towels, since the Olympic Village has a private beach. There are 30 different clothing items in this line, as well as accessories and shoes for a total of 41 items.

SuitSupply is also the official clothing supplier for the Netherlands national team.



From August 5 to August 21, 2016, more than 10,000 athletes will compete in Brazil for 306 medals. This will be the 28th Summer Olympic Games, held since 1896. The countdown continues:

The community has already talked about our form at the upcoming Olympics, let's see more!

We talk about the most interesting Olympic uniforms from different countries - from Russian patriotic T-shirts to South Korean antiviral pants.

1. Australia

Australia 2016 Olympic uniform


Mint blazers, silk gold scarves, snow-white shorts and skirts - all this would perfectly set off the tan of Australian flight attendants. Seeing a similar set on the athletes of the Olympic team, you see, is quite unusual. The author of the original uniform of the kangaroo national team was the Australian company Sportscraft, and the white rag boots were made by the Americans - Tom's. Its presentation matched the uniform: the athletes - cyclist Kaarl McCulloch, rugby player Ed Jenkin and others - posed in their freshly sewn suits right on the beach , on the shores of the Tasman Sea, and they were accompanied by hot Brazilian women.


2. USA



Team America's uniform, designed by Ralph Lauren for the 2014 Winter Olympics, sparked outrage. New York Magazine, for example, devoted an entire post to the colorful costumes of American athletes. “This knitted chaos would look more at home at a themed pajama party than at the real Olympic Games,” the journalists wrote. Ralph Lauren was not offended by the criticism, but took it into account, starting everything from scratch. Moreover, in the literal sense: the American uniform came out impeccably snow-white, diluted only by small “patriotic” splashes of blue and red. Considering the team’s consistent success at past Olympics, this year’s “white canvas” is quite capable of acting as a backdrop for shining medals.


The uniform of US athletes in 2014 was too provocative - even the Americans themselves thought so

3. France




If Olympic medals were awarded for style, Team France would undoubtedly hit the jackpot. For the last two years, the French brand Lacoste has been responsible for the images of athletes, which does not prioritize only convenience. Even in this seemingly far-from-fashion sphere, the French assert their status as one of the most stylish nations in the world.

The French will go to the Rio Olympics in uniforms made in the colors of the national flag: blue, white and red. What makes the sets practical are their functional units - cotton sweatshirts, rain-resistant ponchos, windproof trench coats. And tapered cropped trousers and snow-white shoes, as is the trend this summer, are meant to remind you of your home.

The idea was to create something chic that reflected the spirit of the Lacoste house, founded by legendary tennis player René Lacoste. “We managed to do this very accurately,” says the creative director of the brand.

By the way, the team’s successes along this path were also noted in Sochi in 2014, where the athletes went in classic gray coats, cinched with a belt, and light, cropped down jackets.


French Olympic team uniform for the 2014 Winter Games

4. Russia


Svetlana Khorkina, Alexey Nemov and Tatyana Navka in the 2016 Olympic uniform

The Russian national team, although it follows global fashion trends - for example, patriotically dresses in the colors of its native flag - still tries to create its own. This year, for example, our athletes decided to bring the Cyrillic alphabet to the masses: their jerseys, sweatshirts and T-shirts are proudly decorated with the word “Russia”.

The uniform for the national team of our country was traditionally created by the BOSCO company, which has been working in this direction for 15 years. When working on the form, the creators relied on the concept of Russian avant-garde artists - Kazimir Malevich, Wassily Kandinsky and others. Each set of equipment included 48 items, including T-shirts with the image and symbols of the sport for each athlete.

The Russian avant-garde is one of the brightest pages in the history of our art. But the most important thing is that this is precisely the avant-garde. In this form, our team simply cannot be left behind,

The head of the Russian Olympic Committee, Alexander Zhukov, noted.



5. Canada


Team Canada uniform for the 2016 Olympics The uniform for the Canadian national team this year was presented by the design duo Dsquared2. Windbreakers with the same maple leaf, sweatshirts and pants with a comfortable elastic band - the creators relied on simplicity and functionalism. The designers themselves, however, do not recognize the excessive asceticism of the costumes, describing their work in these words: “This is an innovative mixture of two different worlds: fashion and sports.” No matter how you look at it, the official lookbook does not convey the innovative motives of the collection, all that remains is to see the Canadians in action.

6. Italy


Olympic uniform of the Italian national team Maestro Giorgio Armani continues to collaborate with the Italian National Olympic Committee as official outfitter. This year, the designer invited athletes to dress in waterproof jackets with long sleeves (after all, it’s winter in Brazil in the summer!), Bermuda pants, shorts and classic polo shirts with the beautiful slogan Fratelli d'Itali ("Brothers of Italy"). He held a presentation of the collection in in his usual format - by staging a fashion show in Milan.

The show of the new uniform took place in Milan


7. UK


New UK team kit from designer Stella McCartney Stella McCartney, who has traditionally joined forces with Adidas, is once again responsible for the spectacular appearance of the British at the 2016 Olympics this year. At the official presentation of the uniform, it was noted that the new clothes are 10 percent lighter and thinner than they were at the games in London. Practical Englishmen relied on convenience.

“I want to benefit the athletes, but at the same time I want to please the nation,” McCartney commented on the collection.

Symbols so dear to the British heart are responsible for the pleasure: the English rose, the Scottish thistle, the Welsh leek and, of course, the Union Jack. National insignia adorned trousers, T-shirts, sweatshirts and leggings.


8. South Korea


South Korea national team uniform While all countries were preoccupied with the aesthetic side of the issue, South Korea set itself completely different goals. The country's government is seriously concerned about the spread of the Zika virus across the southern hemisphere of the world - in Brazil the epidemic has been raging for a long time, in South Korea the first cases of infection occurred relatively recently. In this regard, the creation of the Olympic uniform was not entrusted to a fashion brand, but to a whole team of chemists and doctors. As a result, all the sewn items turned out to be closed - no T-shirts or shorts. Plus, clothes and hats were treated with chemical mosquito repellents; these are the insects that carry the infection.


The South Korean national team uniform is the safest and most technologically advanced